How to sell

Selling is a funny old business . As soon as a new technique hits the streets everyone jumps on to the bandwagon and it becomes stale and hackneyed quickly

All the tricks of the trade seem to have had their day now, although some sales people cling on to them like Linus clung on to his comfort blanket The problem is one of saturation Everyone's at it I went to collect a prescription from the pharmacist last week and the poor woman had to ask me if I'd also like to buy stamps or a cell phone case . Banks try add-on selling to the point where they've devalued the function of a bank, and even people in the street who try to get you signed up for charity donations have made the pavements a new point-of-sale .

With this in mind it's probably better to work to two rules

Continue reading here: Dont be coy about the fact that youre selling something I

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