Although your target's initial impressions of you will depend more on your appearance, body language and voice than on what you actually say, successful flirting also requires good conversation skills.
The 'art' of verbal flirting is really just a matter of knowing the rules of conversation, the unwritten laws of etiquette governing talking and listening. The best and most enjoyable conversations may seem entirely spontaneous, but the people involved are still obeying rules. The difference is that they are following the rules automatically, without consciously trying, just as skilled, experienced drivers do not have think about changing gears. But understanding how the rules of conversation work - like learning how and when to change gears - will help you to converse more fluently, and flirt more successfully.
Studies have shown that women tend to be more skilled at informal social conversation than men, both because they are naturally more socially sensitive, and because they have better verbal/communication skills. (Men make up for this with superior visual-spatial abilities, but these are not much help in verbal flirting.) Men can, of course, easily learn to be as skilled in the art of conversation as women - it is only a matter of following a few simple rules - but some do not take the trouble to learn, or may be unaware of their deficiencies in this area. Those males who do take the trouble to improve their conversation skills (perhaps by reading this Guide) have a definite advantage in the flirting stakes.
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