I am a very big proponent of the pain/pleasure theory of motivation. We've hit on this in different ways in the last few sections on emotion, and you may wonder why I'm covering it here again. I am going to go into the detail that you need to understand to leverage this motivation for real change in your life. To get to where you need to be as an Alpha Man, you have to understand how these forces drive you in your life. I will relate it specifically to your quest to be a dominant Alpha Man.
Use the understanding of pain to push you away from your old wimpy behaviors. Understand the forces that you use to keep doing the things you are doing.
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